Liftoff Mobile, Inc. (LFTO) Protective Put Calculator

Calculator · free · no signup · LFTO

Price a protective put, zero-cost collar, or put spread on Liftoff Mobile, Inc.. Annual cost, max loss, upside cap, tax treatment, auto-filled from current LFTO option chain.

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About Liftoff Mobile, Inc.

Liftoff Mobile, Inc. (LFTO) is a public Marketing company, incorporated in Delaware and headquartered in Palo Alto, CA. IPO'd Jun 4, 2026.

Last close: $24.83 per share (as of 2026-07-10).

Equity grants at Liftoff Mobile, Inc. typically include incentive stock options (ISOs), non-qualified stock options (NSOs), and restricted stock units (RSUs).

Founded in 2012 by Phil Crosby, Harry Robertson, and Mark Ellis in Redwood City, California, Liftoff Mobile runs a mobile app marketing and monetization platform used by over 1,000 advertisers. Its SDK is embedded in more than 142,000 apps, giving the platform reach to roughly 1.4 billion daily active users. Backed by Blackstone, Liftoff merged with mobile video ad network Vungle in 2021 to add publisher-side monetization to its user acquisition business. The company generated $686 million in revenue in 2025 and raised $502.5 million in its Nasdaq IPO in June 2026, listing under the ticker LFTO.

Sources: businesswire.com

Equity comp at Liftoff Mobile, Inc.

  • RSUs use double-trigger vesting. Two things must both happen before the shares are yours: (1) the normal time-based vesting completes, and (2) the company has a liquidity event (an IPO or an acquisition). Until both happen, you do not yet own the shares and you do not owe tax on them.

Researched 2026-05-11.

OptionsAhoy is an independent tool and is not affiliated with, endorsed by, or sponsored by Liftoff Mobile, Inc..

A protective put caps your downside on the LFTO position at a chosen floor; a zero-cost collar pays for that floor by capping the upside. This calculator prices both structures off the current LFTO option chain, with annual cost, max loss, and tax-treatment notes.

Example: a 5,000-share LFTO position at $24.83 is worth $124,150. A 1-year 30%-OTM put on that position typically runs 2-4% of position value per year (about $2,483 to $4,966) before any premium offset from a short call. The calculator prices both structures off LFTO's current option chain so you see the actual cost for your chosen floor, tenor, and cap.

All Liftoff Mobile, Inc. tools → · Use the generic Protect Your Stock Calculator for any company.

Liftoff Mobile, Inc. equity questions

How much does it cost to hedge LFTO stock?
The cost of a protective put depends on how far below the current price you set the floor, how long the protection lasts, and LFTO's option-implied volatility. A zero-cost collar lowers that cost by selling away some upside. The calculator above prices both structures off the current LFTO option chain and shows the annual cost, maximum loss, and tax treatment.
Does Liftoff Mobile, Inc. grant ISOs, NSOs, or RSUs?
Equity compensation at Liftoff Mobile, Inc. typically takes the form of incentive stock options (ISOs), non-qualified stock options (NSOs), and restricted stock units (RSUs). Incentive stock options can trigger the alternative minimum tax (AMT) when you exercise. Restricted stock units are taxed as ordinary income when they vest.
When did the Liftoff Mobile, Inc. IPO lockup expire?
Liftoff Mobile, Inc. (LFTO) went public on June 4, 2026. The standard post-IPO lockup runs 180 days, so employee and insider shares generally became sellable around December 1, 2026. Confirm against your own grant paperwork, since some lockups release early or in stages.
Do Liftoff Mobile, Inc. RSUs use double-trigger vesting?
Yes. Liftoff Mobile, Inc. restricted stock units (RSUs) vest only when two things both happen: the time-based schedule completes, and the company has a liquidity event such as an initial public offering (IPO) or an acquisition. Until both occur you do not own the shares and owe no tax on them.
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