MNTN (MNTN) Protective Put Calculator
Calculator · free · no signup · MNTNPrice a protective put or zero-cost collar on MNTN. Annual cost, max loss, upside cap, tax treatment, auto-filled from current MNTN option chain.
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You priced one hedge. The beta picks the right hedge structure given your full equity stack and tax situation.
Request beta access →About MNTN
MNTN (MNTN) is a public Marketing company, incorporated in Delaware and headquartered in Austin, TX. IPO'd May 22, 2025.
Last close: $8.86 per share (as of 2026-06-16).
CTV ad platform.
Equity grants at MNTN typically include incentive stock options (ISOs), non-qualified stock options (NSOs), and restricted stock units (RSUs).
On May 22, 2025, MNTN priced its IPO at $16 per share on the NYSE (ticker: MNTN), raising $187 million. Mark Douglas and Brooke Partelow founded the company in 2009 to apply performance-marketing discipline (measurable cost per acquisition, return on ad spend) to connected TV advertising, which had traditionally been sold on reach and brand metrics. Its self-serve platform lets brands target first-party audiences directly on streaming and broadcast inventory without traditional TV media buyers. Ryan Reynolds joined as an investor and creative collaborator. Total pre-IPO funding was $184 million.
Sources: businesswire.com · ir.mountain.com
Equity comp at MNTN
- RSUs use single-trigger vesting: shares become yours as each portion vests on schedule, and the value is taxed as ordinary income at that point. No IPO or acquisition is required.
Researched 2026-05-07.
OptionsAhoy is an independent tool and is not affiliated with, endorsed by, or sponsored by MNTN.
A protective put caps your downside on the MNTN position at a chosen floor; a zero-cost collar pays for that floor by capping the upside. This calculator prices both structures off the current MNTN option chain, with annual cost, max loss, and tax-treatment notes.
Example: a 5,000-share MNTN position at $8.86 is worth $44,300. A 1-year 30%-OTM put on that position typically runs 2-4% of position value per year (about $886 to $1,772) before any premium offset from a short call. The calculator prices both structures off MNTN's current option chain so you see the actual cost for your chosen floor, tenor, and cap.
All MNTN tools → · Use the generic Protect Your Stock Calculator for any company.
MNTN equity questions
- How much does it cost to hedge MNTN stock?
- The cost of a protective put depends on how far below the current price you set the floor, how long the protection lasts, and MNTN's option-implied volatility. A zero-cost collar lowers that cost by selling away some upside. The calculator above prices both structures off the current MNTN option chain and shows the annual cost, maximum loss, and tax treatment.
- Does MNTN grant ISOs, NSOs, or RSUs?
- Equity compensation at MNTN typically takes the form of incentive stock options (ISOs), non-qualified stock options (NSOs), and restricted stock units (RSUs). Incentive stock options can trigger the alternative minimum tax (AMT) when you exercise. Restricted stock units are taxed as ordinary income when they vest.
- When did the MNTN IPO lockup expire?
- MNTN (MNTN) went public on May 22, 2025. The standard post-IPO lockup runs 180 days, so employee and insider shares generally became sellable around November 18, 2025. Confirm against your own grant paperwork, since some lockups release early or in stages.
- Do MNTN RSUs use double-trigger vesting?
- No. MNTN restricted stock units (RSUs) use single-trigger vesting: each tranche becomes yours as it vests on schedule, taxed as ordinary income at that point, with no liquidity event required.
One piece of the puzzle.
OptionsAhoy plans your MNTN equity alongside hedging, vesting, and de-concentration, across bullish, neutral, and bearish market scenarios. Free during beta.