Asana (ASAN) stock & equity tools

Asana, Inc. is an American software company based in San Francisco whose flagship Asana service is a web and mobile "work management" platform designed to help teams organize, track, and manage their work. Asana, Inc. was founded in 2008 by Dustin Moskovitz and Justin Rosenstein. The product launched commercially in April 2012. In September 2020, the company was valued at $5.5 billion following its direct listing.

Source: Wikipedia (CC BY-SA 4.0)

Dustin Moskovitz (a Facebook co-founder) and Justin Rosenstein started Asana in 2008 after leaving Facebook, building a San Francisco-based work management platform that lets teams track projects, tasks, dependencies, and goals in shared workspaces. The company went public via NYSE direct listing on September 30, 2020 under ticker ASAN at a roughly $5.5 billion fully diluted valuation. For fiscal 2026, Asana reported $790.8 million in revenue (up 9% year over year), 25,928 Core customers spending $5,000 or more annually, and 817 customers spending $100,000 or more annually.

Sources: en.wikipedia.org · bloomberg.com · investors.asana.com

Equity comp at Asana

• RSUs use single-trigger vesting: shares become yours as each portion vests on schedule, and the value is taxed as ordinary income at that point. No IPO or acquisition is required.

Researched 2026-05-07.